Rose & Willard
Fashion · Celebrity
Broadcast, broadsheet and a cast of Hollywood names.
Deborah led PR for Rose & Willard, securing coverage across the BBC, ITV, The Guardian, The Times, The Telegraph, Forbes, WWD, Business Insider, Quartz, Entrepreneur, The Spectator, Marie Claire, HuffPost and the Hindustan Times, and building the celebrity relationships that put the brand on Jennifer Aniston, Pippa Middleton, Gemma Arterton, Michelle Dockery, Naomie Harris and Elisabeth Moss. National broadcast, the full range of British broadsheets, international business press and an extraordinary roster of film and television names, all from a single campaign. The definitive proof that the right PR places a British label in the same frame as Hollywood.
Hardvark
Fashion · Celebrity
National press, twice over, and a Bond on the client list.
Deborah led PR for Hardvark, securing coverage across The Times, The Telegraph (twice), Forbes, Mashable, Business Traveller and The Irish News, and building the celebrity relationship that brought Pierce Brosnan onto the brand's customer list. Broadsheet authority, business press and an international film name in one campaign, the kind of editorial and celebrity reach that establishes a young label as serious from the outset.
Jardine of London
Fashion · Celebrity
Four of cinema's biggest names, dressing a British label.
Deborah led PR for Jardine of London, securing coverage across the Daily Express, City AM and HuffPost and building the celebrity relationships that put the brand on some of the most recognisable women in film, Emma Watson, Keira Knightley, Naomi Watts and Rosamun Pike. National press paired with A-list visibility gave a British label the kind of editorial and celebrity authority most brands never achieve, proving that the right campaign places a small label in the same frame as the biggest names in cinema.
Luno × All Points East
Fintech · Live
93 per cent brand recall across 350,000 festival goers.
Deborah led marketing for cryptocurrency exchange Luno's presenting partnership of All Points East festival with AEG Presents, a 350,000 attendee event headlined by Gorillaz, The Chemical Brothers, Tame Impala and Nick Cave and the Bad Seeds. Results independently verified by AEG Global Partnerships: 93 per cent of festival visitors had on-site recall of the Luno brand, and 44 per cent of attendees said they were likely to recommend Luno to friends based solely on their festival experience. A 30 per cent uplift in brand awareness within the first year, among the strongest brand awareness outcomes recorded across AEG's European festival portfolio.